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About Us

An Agency for Contractors

Forge enduring connections and a thriving schedule with our custom marketing and rebranding solutions. From HVAC to plumbing, pest control to lawn care, we’re committed to lifting your brand to new heights. Let’s make your services the top choice in the market!

Contractor-Turned-Marketer

Sometimes the best ideas are born from a lifetime of building. That’s the story of Plaid Agency. Our founder, Patrick, cut his teeth working alongside his father, building homes from the ground up. He flipped houses, ran a thriving handyman business – the whole nine yards. When a brainstorm with his brother sparked the idea of a digital marketing agency, it was a no-brainer. He knew how to talk to contractors because he is one.

The company name? A nod to Spaceballs and Tesla, sure, but also to that relentless drive we see in our clients. “Zero to Plaid!” captures that go-getter spirit at the heart of our mission: to help construction businesses reach unstoppable levels of success.

Patrick didn’t just study marketing; he’s lived the hustle. That hands-on experience, combined with his passion for empowering other business owners, is the foundation of Plaid Agency. We’ve helped countless contractors crush it online, and we’re just getting started.

Plaid agency digital marketing owner

What we do

We understand running a business is demanding. Let Plaid Agency handle your digital marketing, so you can focus on your customers. Our team specializes in boosting online visibility for businesses like yours.

We’ll develop a custom strategy tailored to your needs – think SEO, social media, email marketing, and more. We’ll carefully analyze your competitors to position you as the top choice in your area.

Consider us your dedicated digital marketing team. Our commitment is simple: to help you succeed in the online world.

Plaid agency break area.
Plaid agency headquarters
Plaid agency digital marketing work desks
Where we work!

How we help

At Plaid Agency, we’re not just marketers – we’re problem solvers, always seeking out fresh ways to propel your business forward. … we’ve got the technical chops for SEO, PPC, and expertly crafted websites. But we also know that staying ahead in the ever-evolving digital landscape means constant learning and adaptation. That edge is what we bring to your team.

We understand that digital marketing is only one piece of the puzzle. That’s why we take a holistic approach, collaborating with you to refine processes, sharpen your brand, and elevate customer service. A flashy campaign won’t cut it if the foundation isn’t solid.

The pandemic taught us that genuine customer care can’t be an afterthought. Treating people with respect and going the extra mile – that’s how you build loyalty. We demand this of ourselves and seek partners who share our values of transparency, honesty, and a drive for excellence.

When you work with Plaid Agency, you gain a team invested in your success on every level. We’re confident, adaptable, and committed to helping you reach those ambitious goals.

Who we work with

Plaid Agency is laser-focused on helping contractors get noticed and win jobs. Our team’s inside knowledge of the construction industry––straight from our owner’s experience–– sets you apart. We know how to make Google trust your expertise, bringing you the right leads.

We excel at working with:

  • General Contractors
  • Roofing Contractors
  • HVAC Contractors
  • Plumbing Contractors
  • Electrical Contractors

Let’s talk about how we can boost your online presence and bring in more business.

Plaid agency full view of office interior
Plaid office full view of interior

Our values

Transparency

At Plaid Agency, we believe in being open and honest with our clients. We don't hide anything from you, and we will educate you on SEO and PPC so that you can make informed decisions for your business.

Honesty

Honesty is one of our core values, and we believe that it is essential to building strong relationships with our clients. We will always be truthful with you, whether things are going well or not.

Communication

Effective communication is key to any successful relationship, and we take it seriously. We value open and honest communication with our clients, and we encourage you to share your thoughts and concerns with us. We will listen to you and work together to find solutions.

Relationship Building

We believe that building long-lasting relationships with our clients is crucial to our success. That's why we don't lock you into contracts. We value each and every one of our clients and will go above and beyond to build an honest and strong relationship with you.

What plaid stands for:

Performance-driven:

At Plaid, we are focused on delivering measurable results through our digital marketing efforts. We continuously optimize our strategies to ensure that we are meeting our goals and providing the best possible outcomes for our clients.

Learning-oriented:

We are committed to staying up-to-date with the latest digital marketing trends and technologies. Our team is constantly expanding our knowledge and skills to ensure that we are providing the most effective solutions for our clients.

Agile:

We are adaptable and responsive to changing market conditions and customer needs. Our ability to pivot quickly allows us to stay ahead of the curve and provide the best possible outcomes for our clients.

Innovative:

At Plaid, we are committed to staying at the forefront of the digital marketing industry. We are always exploring new technologies and strategies to ensure that we are providing the most innovative solutions for our clients.

Data-driven:

We use data and analytics to inform our marketing decisions and ensure that we are targeting the right audience with the right message. Our data-driven approach allows us to provide the most effective solutions for our clients and deliver measurable results.

Mission Statement

We craft custom digital marketing solutions designed to reach your perfect customer. Our focus is on constant learning, rapid adaptation, and analyzing the data that matters. We’ll leverage cutting-edge tools and proven tactics to deliver results you can track. Expect a team of problem-solvers who genuinely care about your goals and deliver exceptional service every step of the way.

Vission Statement

We will be the agency known for setting the standard in performance, constant learning, and cutting-edge solutions. Our team embraces agility and data-driven strategies to push the boundaries of what’s possible for our clients. Through our values of Performance, Learning, Agility, Innovation, and Data (PLAID), we will be the catalyst that helps businesses thrive in the digital world.