home services seo

Increase visibility Generate leads

Ready to stop blending in and start standing out? Let’s chat about how we can help you take your home services business to the next level.

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About Our SEO

Rise to the top of the search results

Are you tired of crickets chirping on your website? Home service businesses can’t afford to be invisible in today’s digital age. At Plaid Agency, we’re not just about getting your name out there—we’re about attracting the right customers who are actively searching for your services.

Our data-driven home services SEO strategies are designed to supercharge your online presence, putting your expertise front and center when potential customers need you most. Imagine a steady stream of qualified leads, all eager to learn more about what you do.

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Our SEO Philosophy

Results-Driven SEO with Integrity

We’re not into shady tricks or short-term gains. Our SEO philosophy is built on a rock-solid foundation that keeps you in Google’s good graces. Here’s what sets us apart:

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Come First

We don't just chase keywords. We dig deep to understand what your ideal customers are searching for and their questions. This helps us create content that connects, driving real results for your business.

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White Hat
All the Way

We play by the book. Our methods align with Google's guidelines focusing on quality content, a seamless user experience, and building your online authority the right way. This means sustainable results that won't disappear overnight.

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is Key

SEO can feel like a mystery to some. Not with us! We'll simplify the process, keeping you updated every step of the way. You'll always be aware of the work we're doing and why. We do work better when you take the handcuffs off though!


SEO Services

Make the phone ring

Think of us as your full-service SEO powerhouse! We tackle all optimization aspects to catapult your home services business to the top of search results. Here’s a look at what’s in our toolkit:

On-Page SEO

We don't just stuff keywords; we craft content that both your customers and search engines will love. This includes pinpointing the right search terms, optimizing your website's structure, and ensuring every page serves a purpose.

Off-Page SEO

It's all about building your online reputation. We'll secure high-quality backlinks, get you noticed on social media, and establish you as the go-to expert in your field

Technical SEO

A clunky website is a conversion killer! We'll ensure your site loads lightning-fast, looks excellent on any device, and is easy for search engines to understand.

Local SEO

If you serve a specific area, we'll get you dominating local searches. This means optimizing your Google My Business profile, building local citations, and encouraging glowing customer reviews.

Content Writing

Bland content puts customers to sleep. We craft compelling website copy, blog posts, and even video scripts that showcase your expertise and solve your customers' problems. Quality content transforms your website into a lead magnet.

Ongoing Reporting

SEO is a marathon, not a sprint. We'll provide regular reports detailing your progress, insights into your website traffic, and ongoing adjustments to your strategy to ensure continued growth.

Let's hit those goals together!
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Our Process

No tricks. No shortcuts. Just a clear roadmap.

SEO isn’t a “set it and forget it” deal. We’re in this for the long haul, and our process is designed to get you results and keep you in the loop. Here’s how it works:

  • The Deep Dive: We start with a comprehensive audit, analyzing your website and your online competitors. This uncovers what’s working, what’s not, and where the biggest opportunities lie.
  • Your Custom Playbook: We don’t use cookie-cutter strategies! We develop a plan tailored to your unique goals and target audience. You won’t just get a plan—you’ll understand the ‘why’ behind every move.
  • Execution Time: This is where the magic happens! We roll up our sleeves and implement all those carefully crafted SEO tactics, ensuring everything is done to the highest standard.
  • Eyes on the Prize: We’re obsessed with data. We track your rankings, traffic, and leads, refining our strategy as needed to keep those results climbing.
  • You’re In the Loop: Regular reports and open communication are key. You’ll always know where you stand and how our efforts pay off.

Ready to partner with an SEO team that’s as invested in your success as you are? 

Gain a dedicated team that is passionate about your success!

  • Stay informed: We’ll keep you updated on progress and results every step of the way.
  • Dedicated support: Your dedicated account manager ensures your needs are met.
  • Data-driven decisions: We use data insights to optimize your campaigns for maximum impact.
Contractor happy with his home services seo campaign.

Why Choose US

Power up your home service business
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Industry Expertise
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Increased Lead Generation
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Proven ROI Results
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Improved Conversions
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Measureable Results
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Increased Revenue

Customer Results

Real Results from Real Clients

With our proven SEO strategies and expert guidance, we help home service businesses across the United States dominate search results and attract a steady stream of qualified leads. We've helped countless businesses achieve remarkable results, increasing their online visibility and driving more customers to their door.


Frequent Asked Questions

We got you covered.

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If your toilet’s clogged in the middle of the night, you’re probably searching “emergency plumber near me” or “clogged toilet service [your city]”. Use those kinds of phrases, along with specific services you offer, throughout your website’s content. Free tools like Google Keyword Planner can help you discover even more relevant keywords that people in your area are searching for.
Most people start home improvement projects with a quick Google search. Local SEO helps you get noticed by those potential customers in your area. Think of it as an online version of word-of-mouth – optimizing your website and especially your Google My Business profile puts you right in front of folks searching for help nearby.
our Google My Business profile is a goldmine! Keep it updated with accurate information, including service areas, photos, and hours of operation. Positive customer reviews on your profile are like virtual gold stars, so encourage happy customers to leave feedback. Building backlinks, which are links from other reputable websites to yours, also helps establish your credibility with search engines.
Focus on creating content that solves your ideal customer’s problems. Think about what questions they might have related to your services, like “How to fix a leaky faucet” or “Choosing the right paint for my kitchen cabinets”. Write clear, informative answers to those questions, and sprinkle your target keywords throughout the content naturally, without keyword stuffing.
SEO is an investment, like planting a seed and watching it grow. It takes consistent effort over time to see significant results. The good news is that SEO builds momentum. The longer you work on it, the more established your online presence becomes, and the easier it will be for local customers to find you.

Who we Help

Home service contractors we help

Contact Us

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